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Magento Mobile E-commerce - it’s here!

June 24th, 2008

Imagine delivering a customized edition of your e-commerce website, specifically tailored to the iPhone and mobile devices… now you can! Many sites like amazon.com, ebay.com and facebook, are all delivering mobile editions of their websites. Now you can too!
Today Varien announced a theme for Magento tailored specifically for the iPhone. See just how easy customers [...]

Multi-Store, Multi-Channel Retailing - Magento Style

June 19th, 2008

Does your current business offer products in more than one core category? For example, a retail site selling sporting goods, games, and toys? Have you maximized your visibility to search engines for each of these specific categories of products?
We all know that search engines are increasingly focused on content - not just any content, but [...]

Six Ingredients for an Effective Website

April 23rd, 2008

Becoming successful in your online marketplace can be quite challenging. Always consider the following important attributes when planning for your website:

Accurately reflects the character and personality of your company and communicates its philosophy, uniqueness, strengths, products and services.
Intuitively easy for visitors to move around effortlessly and quickly find the information they are seeking. By [...]

UMA Announces E-Commerce Partnership with Varien

April 8th, 2008

United Media Associates teams with Varien to provide new open-source solution to clients. In an effort to further bolster its ability to meet ever-changing business technology needs, United Media Associates has partnered with Varien, creator of the Magento e-commerce platform. UMA will serve as a provider for Magento, which was released on March 31.
Monett, [...]

Six Stages of a Successful Website Project

March 30th, 2008

Discovery. The first and most important step in the process is the planning and discovery phase. This is when we find out what you want—and what features will help your business grow the most. We will need to determine the following:

What are your objectives for this project?
Who is your audience and what are their expectations?
What [...]

Six Mistakes to Avoid With Your Site Visitors

March 5th, 2008

Don’t bore them with ho-hum writing that has all the appeal and charm of a technical manual. Remember, the heart of selling is the transference of enthusiasm.
Don’t confuse them with awkward writing that jumps around from one subject to another, and fails to communicate important information, stimulate interest, or close the sale.
Don’t underestimate them by [...]